For many years, Itron has collaborated with cities and utilities in Europe, Middle East and Africa (EMEA) to provide innovative, long-term energy and water solutions. I am delighted to announce that we are introducing Itron Utility Week, our premier customer event, to smart city and utility leaders in EMEA for the first time! Hosted virtually from March 16 – 17, 2021, we will bring together industry experts, colleagues and thought leaders to share fresh perspectives and open the door to endless possibilities through innovation.

IUW EMEA 2021 will include peer-led breakout sessions about technology, trends and best practices; insightful keynotes from industry leaders; engaging and thought-provoking panels; and an interactive product showcase of select Itron solutions. Tom Deitrich, Itron’s CEO and president, and Andrew Jones, Itron’s vice president of Sales for EMEA, will kick off the event with an opening keynote. Attendees will then have the opportunity to listen in on tailored breakout sessions, and learn from and have conversations with industry peers and Itron employees who have a firsthand understanding of the issues at play in the sector. Breakout sessions are organized into two tracks: Water Management and Smart City and Utility Solutions. Among the topics that will be covered are:

  • Leveraging multi-purpose networks to enable digital communities;
  • Reducing non-revenue water through leak detection;
  • Quantifying the value and benefits of distributed intelligence;
  • Accelerating electric vehicle adoption through grid analytics and charging management; and
  • Hearing from several city and community experts about how cities are navigating the pandemic and how connected city infrastructure and services can aid recovery.

At IUW EMEA, we look forward to building on our collective success to create a more resourceful world. The event will be offered virtually and at no charge. It will be available in English with subtitles in French, German, Spanish and Italian. Event registration is now open for Itron customers, prospects and partners.

Keep up with latest updates on the event through the Itron blog, and follow Itron and #IUWEMEA on social media.

For more information about IUW EMEA: Empowering Innovation, visit

Marina Donovan
Vice President, Global Marketing and Public Affairs - Itron
Marina Donovan has more than 20 years of global technology marketing and public relations experience with a background in data security, networking and mobile. She joined Itron as vice president of global marketing and public affairs in January 2018. Prior to joining Itron, she was vice president of marketing for Silver Spring Networks.